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Google is attempting to influence Apple to undertake RCS, and within the meantime is updating Messages for iOS customers.
It have to be mentioned that Apple hasn’t responded to any requests from the tech large, and Google obtained somewhat extra constructive in response. For instance, Android ended up publishing a snide video with the hashtag #TextsGoGreen, encouraging customers to roughly bully the corporate into accepting RCS. Truthfully, this entire enterprise offers the ambiance of a modest schoolboy’s playground rumble, which is hilarious to me, so I’ve invested. RCS, for the unaware, stands for Wealthy Communication Providers and is Google’s try to fully exchange the outdated textual content messaging system of SMS and MMS. Modules underneath RCS are labeled SMS+ and so forth to point they’re the following smartest thing.
Nonetheless, plainly Apple needs completely no a part of it; I feel a few of this may occasionally come from not giving a competitor an edge, and the remainder from Apple not caring about SMS or RCS as a result of its consumer base sometimes depends on knowledge to speak with one another. Is. What’s SMS+ for a gaggle of customers who sometimes talk with one another through FaceTime or WhatsApp? Giving in to RCS implies that Apple has basically given away part of its texting system to Google, and regardless of how insignificant that half could also be, there is no incentive for anybody to get by the deal. Google’s missing, after all, seeing how exhausting the corporate is working.
In the meantime, Google is updating Google Messages for iOS and Android customers, permitting the latter to ship textual content responses to the previous. Nonetheless, even then the response won’t seem because it normally is, with the emoji pasted within the authentic message. As an alternative, a separate message will likely be despatched to the consumer, which follows the format of “(emoji) to (message)”. Frankly, this feels much less of an replace and extra like one other dig at Apple’s refusal to undertake RCS. It would not seem to be the corporate’s completely efficient technique is being poked at, however hey, Google in all probability is aware of finest.
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