Tamil Nadu Tourism arrives at New Delhi Railway Station to showcase engaging vacationer locations
By M4G Bureau – February 09, 2022
The marketing campaign, executed by main OOH agency Srishti Communications, is writ massive on dynamic DOOH media websites on the railway station, together with static backlit glow indicators.
Because the nation makes fast restoration from the third huge surge of Covid-19 circumstances, individuals are stepping out of their confines to rediscover the completely different sides of life by journey. Tamil Nadu Tourism, the division that develops tourism within the state of Tamil Nadu, has unfurled a horny OOH marketing campaign on the New Delhi Railway Station that instructions an enormous variety of passenger footfalls day by day.
The marketing campaign, executed by main OOH agency Srishti Communications, is writ massive on dynamic DOOH media websites on the railway station, together with static backlit glow indicators. The colorful and alluring creatives beckoning the viewers to go to the enchanting locales of Tamil Nadu has obtained a number of the individuals to even take selfies with the marketing campaign inventive because the backdrop. This engagement is taking the marketing campaign into the social media, with quite a few posts on platforms like fb and Whatsapp. The marketing campaign can be working on cell property like show on board necessary trains.
Commenting on the rollout of the marketing campaign, S Kumar, Managing Director of Srishti Communications stated, “It is extremely gratifying to see Tamil Nadu Tourism repose a lot religion within the OOH medium to construct enormous audiences for his or her marketing campaign that’s suitably titled as ‘Tamil Nadu – the place tales by no means finish’. The transit is a superb medium for showcasing engaging vacationer locations, and we’re lucky to have had the chance of partnering Tamil Nadu Tourism in executing the marketing campaign on a mixture of static and digital property.”